News Coverage

A complete list of Press Releases about Cleartrace.

“Anti-Greenwashing” Tech Helps Brookfield Back up ESG Claims at One Manhattan West

One Manhattan West, the 67-story, 2.1-million-square-foot flagship office tower, is the first building in Brookfield’s New York portfolio to be powered 100 percent by renewable energy, one of the largest in-state renewable energy deals for a single building in New York. The company is working with the startup Cleartrace to use a blockchain verification platform […]

A ‘Clear’ Path to Decarbonization

Cleartrace announced a $20M strategic equity raise this week to expand its emissions tracking & traceability platform. Because carbon accounting is a broad term covering many software and hardware businesses and a space that’s receiving a ton of attention of late, I took a look under the hood of a company like Cleartrace.

Commercial Observer: Real Estate Starts to Use Blockchain for ESG Goals

When distributed ledger technology, commonly known as blockchain, was first used in 2008, many who studied it concluded that it was “a solution in search of a problem.” In other words, other than its use as a tech platform for bitcoin, few could see the practical application of such a ledger system.

Canary Media: A deeper dive into 24/7 carbon-free energy

Last week, the EnergyTag initiative released standards designed to lay the groundwork for a global system that tracks and trades clean energy on an hour-by-hour basis — in other words, a standard for 24/7 carbon-free energy. Read the full article on Canary Media.

For the business world, carbon is starting to hit where it hurts

Will businesses soon be affected by their ability to provide tangible sustainability data? Our CEO Lincoln Payton‘s article in Greenbiz addresses significant changes in the way companies are being held accountable for their carbon emissions. New carbon accounting technologies will ensure companies are being transparent and honest about their efforts. “The days of companies setting […]

Carbon Accounting and Marketplaces Will Make Decarbonization a Reality

What will NYC’s new Local Law 97 look like for building owners, and how do we ensure true compliance? Check out this article in Commercial Observer written by Our Head of Sales Zach Livingston to learn how building owners need carbon accounting tools prove their carbon reduction metrics and unlock opportunities to trade “carbon tokens” […]

Company Spotlight: Cleartrace

For this Company Spotlight, we interviewed Cleartrace’s CEO, Lincoln Payton, about how the company is enabling companies to accurately and transparently measure and track their claims of carbon reductions, sustainability, and renewable energy. Cleartrace is an energy, data and technology company that streams secure energy data to the world of energy management, ESG reporting, and […]

Why carbon tracking and reporting is necessary to hold corporations accountable

Let’s consider a relatively simple market, such as commercial real estate. To assess their carbon footprint, companies need to accurately monitor each building’s energy use, including both energy efficiency measures and onsite energy systems (cogeneration, solar and/or back-up power systems and fuels used), be able to measure and report where the energy is coming from […]

Cleartrace Secures $4 Million Series A Financing to Scale Verified Carbon Accounting Platform

AUSTIN, Texas–(BUSINESS WIRE)–Cleartrace, a software company that provides automated energy and carbon accounting for investors, enterprises, and real estate owners, announced today it has raised $4 million in Series A financing, led by Clean Energy Ventures, a venture capital firm focused on early-stage climate tech innovations. Brookfield Renewable Partners and Clean Energy Venture Group also […]

Woz-up with climate tech and blockchain

Last week, the acclaimed co-founder of Apple, Steve Wozniak, unveiled his second company, Efforce, with a slick website and much media fanfare. Efforce claims to disrupt the energy efficiency market by using blockchain and “WOZX” tokens to finance energy efficiency projects. The platform encourages the public to directly invest in energy efficiency projects – and receive tokens in […]